Adam Frk is winner of HDS/L Junior Award 2018
Nothing going on in the men’s shoes segment? No innovation?
A lack of impulses? Nothing of the sort! The winner of this year‘s HDS/L Junior Award shows with bravery how men can be made enthusiastic for shoes. The young designer and student at the University of Pilsen has outstandingly implemented the motto “Fashion meets Comfort" with his designs. The jury of experts was unanimous: Adam Frk is the worthy winner of the HDS/L Award. His boots captivate due to maximum creativity and a craftsman’s know-how.
Attention to detail! Inspired by military uniforms and equipment, the distinctive, sporty boots for men are shown in an exciting mix of materials. Sturdy high-tech materials and soft leather are combined with one another tone-in-tone. Stylish as well as functional features give the robust models extra comfort. Wide straps with quick fastener, ergonomically designed lacings and elastic shoelaces make them easier to put them on and take them off. Soft pads on the shaft edge ensure that the shoe will not feel tight in the true sense of the word.
Stable! Rustic, yet extremely lightweight, flexible grip soles guarantee a safe footfall on every terrain. The fashionable look is not neglected: Sneaker elements emphasize the sporty character. Cool colors like olive and denim blue make the men’s world a little more colorful. Futuristic, yet industrially viable and above all wearable, Adam Frk has created a real masterpiece with his boots, according to the jury’s verdict.